Avoid Being "Squatted On" In Facebook - Register Your Username ASAP
Friday, June 12th 2009 @ 11:05 AM (not yet rated)
According to the notice I see on Facebook today, you might want to stay up until midnight to register your custom Facebook username...
Starting on Saturday, June 13th, at 12:01am in your time zone, you'll be able to choose a username for your Facebook account to easily direct friends, family, and coworkers to your profile. Check out the Facebook Blog for more information or send yourself an email with the details.
If you don't register your preferred username, somebody else might, which could result in scammers registering in your name and trying to phish your friends. The instructions are a bit complicated at the link above, but might be worth muddling through for the sake of your personal or business brand.
Business owners take note!
If you want your registered trademarks to be usable as usernames in Facebook, here is the guidance I have seen on the subject, which an associate of mine received from their head office...
Facebook has just advised that there is a very limited window open to owners
of federally-registered trademarks to prevent such marks from being adopted
by others as Facebook usernames URLs (ie.www.facebook.com/[your trademark])
effective June 13th. In order to take advantage of this protection, you must
notify Facebook of your registered trademark rights before the username
registration process begins (namely 12.01 EST Saturday June 13th). Once you
notify Facebook of your company's trademark rights,your trademarks will be
blocked from adoption as usernames. You can do this by entering the
relevant registration information at:
http://www.facebook.com/help/contact.php?show_form=username_rights
Note: If you are in Ottawa, you will learn some great security tips and strategies at my OCRI keynote on Social Networking Security: Managing the Information Security Risks of Facebook, Linked In and Other Web Marketing Tools - June 19th. See the linke below:
http://www.ocri.ca/events/ocripartnered3.asp
| | I am now offering monthly briefings, tailored to organizations that want to build and sustain security awareness for staff. Just because your security team is too busy to do its own training and awareness doesn't mean you can't have an economical way to address human security risks. Please call or email me at the coordinates below...
Scott Wright
The Streetwise Security Coach
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http://www.streetwise-security-zone.com/join.html
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